Urban Attitude – Fabio Ongarato Design

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Urban Attitude is a novelty gift store with a long-standing cult following in Melbourne. With new owners and an intention for retail expansion nationally, FOD were commissioned to undertake an extensive re-brand and retail strategy to create a differentiated and memorable retail experience for the future. Collaborating with HASSELL, the new flagship store has now opened in Brunswick Street, Fitzroy. FOD also developed a suite of collateral and signage, which included lenticular cards, optical patterns, online games, streetscape flags and illuminated signage.

visit: www.fodesign.com.au


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Posted by - Last modified on March 13th, 2022 at 1:50 pm