Branding & Packaging for Friends of Ham by Passport

Branding for Friends of Ham spreads across a flat lay: a dark grey t-shirt, kraft business cards, a yellow card drawn over with charcuterie illustrations, and postcards printed with food photography.

The business cards are uncoated kraft carrying the Friends of Ham name, Bar & Charcuterie, and a Leeds address. White line drawings of hams, sausages and glasses cover the reverse, and a small black pig marks the front. Passport, a design studio, made the identity.