Branding for Eleni Debo by Dogma

Dogma is a creative studio. For illustrator Eleni Debo it built an identity that stays out of the way of the drawings, and starts from their narrative quality.

A grid of white cards carries grainy black-and-white images, a shoe, a bowler hat, a cello, a feather, a bottle, cropped into the paper with no frame.

The business card is nearly blank. A few lines of small type introduce her, illustrator and visual artist, and give a website and a phone number. The rest is white space.