APPIA Branding and Packaging by Nouvelle Administration

Appia’s bottles are all white, and the only colour on them is a thin coral line: a triangle, drawn differently for each product. Nordique, Menthe, Souple, Mont-Royal.

The flat-lay explains the range without a caption. Pink salt, a stone and a red apple sit around the tonic mist on a black surface.

Nouvelle Administration holds one typeface and one coral tone across the group, so a shelf of the products reads as a single label repeated.