Branding the Grand Budapest Hotel by Andrea Bianchi

“The idea was to create the branding of the Grand Budapest, a majestic early 1900 hotel located in the Zubrowka Republic, as it was designed in the 1930s. It is a mixture of past and present, reality and fiction. Inspirations come from 1930s postcards, german prints, advertisements and of course, from the original script of the movie. Each detail follows the techniques and the tools used in that time, from the signature of Gustave, made with a stylographic pen, to the text, written using a mechanical typewriter.”

Andrea Bianchi is a graphic designer based in Fidenza, Italy. He is focused on photography, graphic design, branding, typography and print design.