Parametro Studio works in creative strategy, branding, digital media and architecture, with offices in Monterrey and Mexico City. The HULA project is a set of matchboxes printed on pink and yellow card, each carrying a small script wordmark and a palm tree.
The studio named the brand HULA Del Hawaii. Matches are dark teal with white tips, packed in rows inside the open sleeves.
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The TSO candle collection has stayed a core product for the brand since its earliest days.
