branding/identity

Identity for Forgotten Boardwalk Brewing by Perky Bros

Perky Bros sets Forgotten Boardwalk’s name in a Victorian serif, stacked over three lines with Brewing Co small beneath. The wordmark alone carries the period feel.

The cans take it further. One shows a ferris wheel, another a cat’s face; both sit inside a ring of type, and a lattice pattern wraps the lower half of the aluminium. Pink on bare metal, no second ink.

The restraint is the point. Sideshow stories and the boardwalk’s darker history, told in one colour and a wordmark that could be a century old.

Identity for Forgotten Boardwalk Brewing by Perky Bros